Brand Identity
Our process involves iterative conceptualisation, visual language development, and extensive market research. We create detailed brand guidelines, outlining usage guidelines for every brand element. This creates a cohesive, data-driven identity system that not only captures your brand ethos but also strategically differentiates you in a crowded marketplace.
Problems we can solve
Revitalise stagnant identities
Unify brand expression
Distil the vague
Services
Vector-based symbol and wordmark creation, versatile lockup development, negative space optimisation, and scalability testing across diverse applications and sizes.
Style guide compilation, including typography hierarchies, colour palette, logo usage, image treatment specifications, and application of the brand.
Brand-aligned structural design, custom graphics and typography, and eye-catching retail presentation for a stand-out product presence across all sales channels.
Versatile header and footer designs, custom icon sets, modular content visuals, and cross-platform compatible graphics for effortless email integration.
Multi-format asset development (print, digital, billboards), key visual conceptualisation and adaptation for various aspect ratios.
Platform-specific design, seamless carousel creation, story highlight cover development, and profile picture optimisation for maximum impact within platform constraints.
